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How to handle rapid growth of your business


This seems the be a luxury problem, right? Most companies are fighting hard enough to bring in new customers and would love the chance to start a business that is growing rapidly.

But ... it's actually hard to take care of a growing business if you work alone.

Here are the tips you need when customers suddenly starts pouring in:

1. Have a clear idea of ​​which customers you want
You have an ideal client that you would like to work with. Make sure you know what type of customer it is, so you can choose exactly that type of customer when business picks up.

2. Specialize
If you become known for a specific niche, you can solve many customer's problems a lot easier because both you and your customers are so much alike.

3. Get rid of customers who just waste your time
Customers who are impossible to satisfy, who are late with payments or refuse to reason with company, you should get rid of as soon as possible. This way you'll find more time for customers that really appreciate your help.

4. Use technology
There is software for everything. Examine what you need to relieve yourself of boring routine tasks.

5. Take care of yourself
You're the most important person in your company. Without you it could not survive. You need to create time for your heart and soul to be nurtured. Time for hobbies, time with loved ones. They are important pieces of your everyday puzzle.

6. Stop doing routine jobs yourself
What are the things you do every day that someone else can do instead? Outsource those jobs so you can focus on your customers instead.

7. Increase prices

8. Create partnerships
Send jobs to other companies and make sure that you earn your piece for doing so. Your company is the supplier, but the job is done by others.

9. Finally - hire someone
You must hire people if you want your business to get a good reputation and deliver good things on time.

 


About the author

Stefan Ekberg has worked in marketing for small business for 20 years and has written around 30 books on how small business owners can market themselves with limited resources. . In 2012 Stefan was nominated as Entrepreneur of the Year in Stockholm.

230 000 prescribes to his free newsletter "The 5 minute marketer"
Every week some 230,000 prescribers gets his free newsletter about 5 minute marketing.

"The 5 minute marketer" - the book
You run a small business and you want to get ahead of the competition, but how can you give resources to marketing when you're short on time and the budget is tight? The solution is here! The 5-Minute Marketer is packed with 395 tried-and-tested ways to market your business in 5 minutes or less.