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How you and other business owners can help each other get better business


Here are 5 tips on how you and other business owners can help each other
get better business:


1. A basic range of contacts you need:
1 sharp marketer (of course!)
1 accountant or bookkeeper with the ability to explain things simply.
1 lawyer who can advise on contracts and other stuff.
1 banking contact with a brain (and a heart).
1 insurance advisor for safety.
1 smart person who bothers to listen to you.
Be kind to them so you can get the most out of the relationship.

2. Where are you a member?
Join every organization you can and set aside time to get involved. Entrepreneurial organizations, network of business associations and networking clubs are to be found everywhere in different forms. Surprise your network contacts with tips and sensible information. You might know something that applies to the industry, new regulations or new possibilities. Share this information and others will also share with you.

3.How do you chose your contacts?
First and foremost, network with people you like. Be open about what you want. Tell people what skills or collaborations you are missing. You may have trouble with marketing or don't know how to expand, employ, dismiss or build up your company. If you tell people what you lack, you'll get help soon because someone knows someone who knows someone ...

4. Are you buried in administration work?
It's good to care for checking the accounts and other administration work, but it's easy to let such chores become a burden. If you keep your paper work in order when you submit it to an accountancy, it will be cheaper than you might think in the end. Strive to create partnerships with professionals who can do things for your business that you don't like to do yourself or that you tend to procrastinate until it's almost too late. This way you get a good feeling in your gut and you can dedicate yourself to what you have to devote yourself to – to sell and promote your products/services and make money.

5. What do you do with the network, except networking?
If there is an after work-tradition, then life at work tends to be nicer. And you know what it's like with golf rounds and sauna baths – that's where it all happens. Anything nice and relaxing that isn't directly related to business will make it much easier (and more fun) to network. You need to eat lunch every day and lunch is a great opportunity to get together for an hour, talk and see what happens. For a sole proprietor some unresolved problems have a tendency to get stuck in your head – but the problems tend to be surprisingly easy to solve if they are marinated together with one or more persons. Think about it.






About the author

Stefan Ekberg has worked in marketing for small business for 20 years and has written around 30 books on how small business owners can market themselves with limited resources. . In 2012 Stefan was nominated as Entrepreneur of the Year in Stockholm.

230 000 prescribes to his free newsletter "The 5 minute marketer"
Every week some 230,000 prescribers gets his free newsletter about 5 minute marketing.

"The 5 minute marketer" - the book
You run a small business and you want to get ahead of the competition, but how can you give resources to marketing when you're short on time and the budget is tight? The solution is here! The 5-Minute Marketer is packed with 395 tried-and-tested ways to market your business in 5 minutes or less.