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10 reasons why you should find others to work with.


OK, you may work alone, but that doesn't mean you should do everything yourself. The smartest solo entrepreneurs always build collaborations with others over a shorter or longer time. There are lots of advantages to it. Listen up:


1. You can offer a more complete package to your customers. (That may make it easier for your customers to say YES when you want them to buy from you.)

2. It's not only you who are responsible for sales - your partner is also working to sell on your behalf.

3. Your marketing budget will be larger. You can share the costs of advertising and joint sales materials.

4. You can offer your customers new products without taking any risks of developing them.

5. You will gain knowledge about what worked for your partners in the past and plans for what you can do yourself.

6. You can win over your competitors because you can reach a much larger audience.

7. You can exchange references with your partners. Your company becomes more credible.

8. You can solve your customers' problems faster - you can let your partner take care of business you don't have time for your behalf.

9. You can grow faster if you want because you have a larger audience when you come up with new products.

10. You have a large group of smart people around you who can make suggestions for what to develop to make customers more satisfied.


Are you now convinced that collaborations, big or small, will help your business? Good!





About the author

Stefan Ekberg has worked in marketing for small business for 20 years and has written around 30 books on how small business owners can market themselves with limited resources. . In 2012 Stefan was nominated as Entrepreneur of the Year in Stockholm.

230 000 prescribes to his free newsletter "The 5 minute marketer"
Every week some 230,000 prescribers gets his free newsletter about 5 minute marketing.

"The 5 minute marketer" - the book
You run a small business and you want to get ahead of the competition, but how can you give resources to marketing when you're short on time and the budget is tight? The solution is here! The 5-Minute Marketer is packed with 395 tried-and-tested ways to market your business in 5 minutes or less.